Market Driven Re-Structuring - Step Two
We provide the following strategic planning, redesign and restructuring:
- Operations System Restructuring
- Physical Facility Design or Re-Design
- Brand and Market Re-Positioning
- New Marketing + Communications Plan
- Business Planning & Financial Projections
We use the Turnaround Evaluation information to take you through our 360° Brand Story™ Building process, addressing a prioritized re-structuring of your operational systems, physical facilities and marketing to optimize the assets and finances of the business as quickly as possible.
Through our Associate Partner, Cascadia Marketing, we also employ an effective Pure North Brand Compass™ methodology to reposition your business according to solid brand marketing principles and hard market intelligence.
We offer detailed re-design or new design of accommodation, amenities, food & beverage, transportation and logistics, guiding and guest experiences along ecotourism standards for economic, cultural and environmental sustainability with a commitment to your financial and human resource capacity.
Based on the brand and market positioning founded on market and feasibility data, we develop a business plan, strategy and financial projections for your re-positioned business. At the end of the restructuring you will have a solid, detailed, actionable plan for moving forward on the changes which will transform your business.