Turnaround Evaluation - Step One
Step one in understanding where you need to go is a thorough understanding of where you are. Pure North will identify your most acute requirements and how best to optimize your current assets while simultaneously mapping out the best course for your turnaround.
We provide the following opportunity analysis:
- Existing Finances and Management Analysis
- Physical Facility and Hospitality Operations Analysis
- Sales, Marketing + Communications Analysis
- Competitive Analysis
- Establishment of Acute Requirements and Goals
- Optimization of Existing Operations
- Identification of New Opportunities
We conduct an in-depth physical, operational, marketing and financial review of your business.
We uncover and prioritize the most pressing needs and goals of the business to guide turnaround strategy.
We uncover the untapped potential within your current operations and its capacity to stimulate growth.
We illustrate potential new operations to optimize your current resources and/or create new systems for greater efficiencies.
We provide a Competitive Set Matrix, mapping your current business against the most relevant competition.
We study your target markets and identify possible new market segments through solid market data and intelligence.
We illustrate where your business could be in the context of the current market and outline possible new product directions and brand positioning.
At the end of the Turnaround Evaluation, you will have a clear map to begin the steps of restructuring.